Support the entire marketing team can benefit from. You can make a more informed marketing strategy through a data-driven approach.
A better approach to marketing strategies
informed, data-driven strategies, not guesswork
We believe that it’s almost impossible to set an effective marketing strategy when you don’t first thoroughly understand what's going on with your consumers, competitors and within your industry. Yet marketers are being forced to forecast how they should spend their budget without understanding how much their competitors are spending, what their current market share is and what their consumers are asking of them. We don’t believe all brands are getting the full picture, so they're going in blind. We've set out to stop this.
Here is how we're fixing it
We want to change this backward approach where you first have to set a strategy (sometimes based on guesswork and luck) and then learn how you could have been more effective. We allow our clients to access live, weekly and monthly reporting surrounding their consumers, competitors and their industry so that they can make informed decisions about how to approach their marketing strategy before they’ve invested thousands of dollars.
Supercharge the success of your marketing strategy
Better understand your consumer experience before you set your next marketing strategy. With MVO, you can strategise, streamline and optimise your Omnimedia plans to give your audience the content it craves.
Join the new era of
Your marketing strategy needs to start with understanding your market position, market share and your competitor’s potential spend. Only then can you make informed forecasting and budget allocations that will actually increase your sales.
Leverage industry insights throughout your strategy
Contextualise your performance. You need to measure yourself in more than just numbers. At MVO, we want you to understand the ebbs and flows of the industry you're in.